TOOPS® is a ready to eat cereal made out of oat, wheat, and rice. It contains vitamins and minerals. Although it is a cereal, TOOPS® makes for a great snack.
Known as FLIPS® in Latin America and Europe, it has been in the market since 1993 when it was introduced in Venezuela. Made in Colombia by Congrupo SA under licencing of Premium Brands 2000 Inc. Imported and Distributed in North America by True North Trading since 2010.