True North Trading, LLC (“True North Trading,” “we,” “us,” or “our”) respects your privacy. This policy explains how we collect, use, disclose, and protect personal information when you visit www.truenorthtrading.net, contact us, apply to become a business partner, subscribe to marketing communications, create an account, or purchase products through our website.

1. Information We Collect

Depending on how you interact with us, we may collect:

• Contact information: name, email address, telephone or WhatsApp number, mailing address, and communication preferences.
• Business information: company name, website, job role, territory, sales channel, relationship type, product interests, and information included in partnership or quote requests.
• Account and transaction information: account credentials, order details, billing and shipping information, payment status, returns, and customer-service history. Payment-card information is handled by the payment provider used at checkout and is not stored directly by True North Trading.
• Marketing information: newsletter subscriptions, campaign engagement, consent records, and preferences.
• Technical information: IP address, browser and device information, referring pages, pages viewed, and information collected through cookies and similar technologies.
• Communications: information you provide by email, web form, telephone, WhatsApp, or other business channels.

2. How We Collect Information

We collect information directly from you when you submit a form, subscribe, create an account, request pricing, place an order, or communicate with us. We may also collect limited technical information automatically through our website and receive information from service providers that help us operate the site, manage customer relationships, process orders, deliver email, analyze traffic, or provide customer support.

3. How We Use Information

• Respond to inquiries, quote requests, and partnership applications.
• Evaluate and manage retailer, supplier, distributor, and wholesale relationships.
• Process orders, payments, fulfillment, returns, and customer support.
• Create and administer customer or partner accounts.
• Send product news, promotions, availability updates, and partnership opportunities when you have subscribed or when otherwise permitted by law.
• Operate, secure, troubleshoot, and improve our website and services.
• Measure site performance and understand how visitors use the website.
• Prevent fraud, enforce our terms, protect our rights, and comply with legal obligations.

4. Marketing Communications

You may unsubscribe from marketing email at any time by using the unsubscribe link in an email or contacting us at info@truenorthtrading.net. Transactional or service messages may still be sent when necessary to manage an order, account, application, or existing business relationship.

We will use SMS or WhatsApp for marketing only with appropriate permission. Customer-initiated conversations, service replies, and order-related updates may be handled through WhatsApp in accordance with applicable platform rules.

5. Cookies and Analytics

Our website may use essential cookies needed for security, accounts, forms, shopping-cart functions, and checkout. We may also use analytics and performance technologies, including services associated with Google Site Kit or similar tools, to understand site usage and improve performance. You can limit cookies through your browser settings, although some site functions may not work properly.

6. How We Share Information

We may disclose information to vendors that perform services for us, such as website hosting, WordPress and WooCommerce functionality, Zoho customer and marketing tools, email delivery, analytics, payment processing, fraud prevention, shipping, warehousing, and professional services. These providers may use information only as permitted by their agreements and applicable law.

We may also disclose information when required by law, to protect rights or safety, in connection with a business transaction, or with your direction or consent. We do not sell personal information for money.

7. Data Retention and Security

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including business, tax, accounting, dispute-resolution, and legal requirements. We use reasonable administrative, technical, and organizational safeguards, but no internet transmission or storage system can be guaranteed completely secure.

8. Your Choices and Privacy Requests

Depending on where you live, you may have rights to request access to, correction of, or deletion of certain personal information, or to object to or limit certain uses. To make a request, email info@truenorthtrading.net. We may need to verify your identity before completing a request.

9. Children

Our website and services are intended for businesses and general adult consumers. We do not knowingly collect personal information from children under 13.

10. External Links

Our site may link to manufacturer, retailer, social-media, payment, or other third-party websites. Their privacy practices are governed by their own policies, and we are not responsible for their content or practices.

11. Changes to This Policy

We may update this policy as our services, technology, or legal obligations change. The date at the top identifies the most recent revision.

12. Contact Us